WHAT SPARKS OUR INTEREST

It’s National Mom and Pop Business Owners Day!

This year it is especially important for the recognition as the COVID-19 pandemic has disrupted everyone's daily routine and we’re all doing our best to adjust accordingly.

Valentine’s Day — the perfect day to amaze your significant other with an expression of love, right? That’s the plan, anyway.

Here at CultureSpan, our team members have stepped up their holiday gift game by shopping at some nifty local spots. If you still have some last minute shopping to do or you’re simply having a difficult time finding a unique gift, then check out suggestions from our team in our CultureSpan Holiday “Shop Local” Gift Guide!

Ready to increase your cultural intelligence? Here Manny Rodriguez, Director of Client Relations, breaks down the methodology behind Transcreation and shares a real world example of how it can solidify your Hispanic Marketing efforts.

Picture this. You are 16 years old and peacefully asleep in your bed on a Sunday morning. Just as you are about to flip your pillow to sleep on the cool side for another couple of hours, you are rudely awakened by loud blaring Tigres Del Norte music and its cleaning time.

If you watched any coverage from the 2018 World Cup, you surely noticed the international flavor of the advertising. Some ads were subtle, featuring international looking talent, but some you just couldn’t miss.

From a marketing perspective, the 2018 National Indian Gaming Association (NIGA) Convention held in Las Vegas this past April provided great insight into an industry that is agile and quickly adapting to new technology.

If you're in the travel and hospitality industry and would like to target Hispanic travelers in your next campaign, then you've landed in the right place. In this article we'll examine how Hispanic travelers make their travel plans, why they are traveling and where they are traveling to.